How Inge organizes four party nights at CH de Wolden
From welcoming thousands of visitors to keeping lines at the bar short, Inge is responsible for all catering operations at CH de Wolden. On top of that, she organizes four party nights from start to finish.
The organiser
International equestrian sports event
CH de Wolden is an international show jumping competition in Zuidwolde that attracts thousands of visitors each year.
For two weeks, the event revolves around top-level sport, horses, and spectators. But after the final jump, the celebrations really begin.
The four closing party nights have become an annual tradition and continue to grow every year.
Challenge
It keeps getting bigger
Inge from Catering van ’t Hooge manages the entire organization of the party nights. Ticket sales, entrance, and bar operations all fall under her responsibility.
Each year, Inge takes the event to a more professional level. As it grows, she needs to consider additional security, faster entrance processes, and shorter lines at the bar.
After all, happy visitors and efficient service help keep sales moving.
It keeps getting bigger
Inge van 't Hooge - Catering van 't Hooge
The approach of Inge
Inge has set everything up so that visitors enter quickly, get their tokens quickly and can head to the bar straight away.
1. A own ticket shop
The CH de Wolden website links directly to Inge’s personalized Ticketshop.
Visitors click the link, choose the party night they want to attend, purchase their ticket, and receive their entrance ticket by email. That is all there is to it.
2. Fast scanning at the entrance
At the entrance, the team is ready with Avayo ticket scanners.
After a brief explanation, staff can scan every ticket in seconds, keeping the line moving and allowing visitors to enter quickly.
Welcome to the party!
3. Four fixed POS systems for token sales
Tokens help speed up service at the bar. That is why Inge chose four fixed Avayo POS systems for token sales.
The staff could start using them immediately, making it easy to process sales quickly throughout the evening.
4. Direct insight into the figures
After the event, Inge logs in, generates an export, and immediately sees the revenue and key statistics.
This gives her all the information she needs for the administration without having to combine data from separate systems.
How the visitor flow works
1 Social media/website → 2 Ticket shop → 3 Entrance ticket → 4 Entrance → 5 Token sales → 6 Bar/Party
Inge's experience with Avayo
"I would certainly recommend Avayo to other organisations, because it is a very personal company and they always think along with you."
Inge van 't Hooge - Catering van 't Hooge
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